Monday, 5 August 2013

Be Creative to be Successful

Introducing himself, Ketan Bhagat, remarked, "I am the Other Brother."  But Ketan Bhagat, brother of famous Chetan Bhagat, emerged as very eloquent and witty speaker who carried the audience along through his supposedly mundane topic of "Creativity for Entrepreneurs".

It was a bright Saturday morning as members of Chandigarh Literary Society and The Indus Entrepreneurs (TiE) tropped into the fabulously decked newly opened art gallery by TiE charter member, Atul Gupta and his wife Anuja, in Sector 34.
People interacted over hot cup of tea and coffee with cookies, brownies and cake, connecting with the old and making new introductions before the programme.
With a brief introduction about his recently published “Complete/Convenient”, which breaks the myths that surround the NRIs, Ketan Bhagat summarises the entire experience into his book title most aptly.
He said, that while living abroad for an NRI might be very convenient but it is not complete.
Having worked abroad for seven years, Ketan decided to return to India unable to contain the feeling of ‘completeness’ that India gives no matter how chaotic, crowded, and difficult Indian life is.  “Every Indian living abroad howsoever successful he/she may be, misses India tremendously.
While my brother writes about superheros and larger than life episodes, my story is about a common man from a common man, who is in 30s, married, working in an MNC, but "powerless, helpless and speechless," he remarked.
Punctuating his presentation on creativity for entrepreneurs with wit and humour, he said that creativity can win new customers, make employees happy, and reduce stress for the entrepreneur.
Every customer has the capacity to pay more for creative products and services, and a creative environment can continue to help your employees happy and satisfied which translates into better bottomline, and progressing business, he added.
Though he advised that everyone, not only entrepreneurs, must dedicate a time-slot every day to some creative pursuit, to which our own celebrated author Mr Vivek Atray added that instead of keeping creativity into any structured timeframe, it must be a part of one's being to be creative in everything that one does.
After the interaction Mr Vivek Atray introduced everyone to the Chandigarh Literary Society 

and its objective of reviving interest in books among youth and encouraging budding artists to write.

No comments:

Post a Comment